India everywhere...
Imagine stepping out of the Zurich Airport and seeing posters which read -
"15 years , 6 governments , 5 Prime ministers,One direction " with an " !ndia " sign !
Conference lobbies , Shuttle buses ,Bill boards - nothing was spared .
It was "India everywhere" literally !
The 5 million dollar "India everywhere" publicity campaign aimed at wooing foreign investors organised by CII at the Davos jamboree is claimed to be a super success .
Imagine Kamalnath,India Brand equity foundation ,PC and CII sitting together over Chai & Vadapav in Lutyen's Delhi to discuss a promotional campaign for India to be launched at World Economic Forum !!!
That deserves a big WOW .We seem to be getting our act together -finally !
From saying "Thanks for asking.We have enough money " post Tsunami to putting up posters @ Davos which take an open dig at China ( " Fastest growing free market democracy " ) , we , as a nation are moving from a sedate -conservative socialist behaviour to a confident " If i've got it - I WILL flaunt it " mindset .
The airport privatisation has just taken off despite all the mudslinging,wrangling and strikes .
Delhi Metro is upping its standard with every phase .
Railways operating ratio has shrunk from an unbelievable 98.1 to about 83 last year .
Container traffic has been privatised .
DFR for the 65000 crore freight corridor has been submitted .
One can talk from anywhere to anywhere in India for Re 1 .
People have got used to glossing over facts like a 250 point rise in sensex or POSCO's 8 billion dollar investment in Orissa .
We are adding cars and mobile subscribers by the second .
The Pizza delivery boys in Bay area and Long beach better learn to say " Namaste" soon .
Done :Moha Mull
Doing :World is Flat
To Do : Constant Gardener ,Five point someone
"15 years , 6 governments , 5 Prime ministers,One direction " with an " !ndia " sign !
Conference lobbies , Shuttle buses ,Bill boards - nothing was spared .
It was "India everywhere" literally !
The 5 million dollar "India everywhere" publicity campaign aimed at wooing foreign investors organised by CII at the Davos jamboree is claimed to be a super success .
Imagine Kamalnath,India Brand equity foundation ,PC and CII sitting together over Chai & Vadapav in Lutyen's Delhi to discuss a promotional campaign for India to be launched at World Economic Forum !!!
That deserves a big WOW .We seem to be getting our act together -finally !
From saying "Thanks for asking.We have enough money " post Tsunami to putting up posters @ Davos which take an open dig at China ( " Fastest growing free market democracy " ) , we , as a nation are moving from a sedate -conservative socialist behaviour to a confident " If i've got it - I WILL flaunt it " mindset .
The airport privatisation has just taken off despite all the mudslinging,wrangling and strikes .
Delhi Metro is upping its standard with every phase .
Railways operating ratio has shrunk from an unbelievable 98.1 to about 83 last year .
Container traffic has been privatised .
DFR for the 65000 crore freight corridor has been submitted .
One can talk from anywhere to anywhere in India for Re 1 .
People have got used to glossing over facts like a 250 point rise in sensex or POSCO's 8 billion dollar investment in Orissa .
We are adding cars and mobile subscribers by the second .
The Pizza delivery boys in Bay area and Long beach better learn to say " Namaste" soon .
Done :Moha Mull
Doing :World is Flat
To Do : Constant Gardener ,Five point someone

0 Comments:
Post a Comment
<< Home